Our PR, Digital and Team Highlights for October

Rise by Tinie

We celebrated our client Silver Cross' new launch - Rise by Tinie with a great event at Grantley Hall in Yorkshire. The new collaboration with Tinie will see him launch an exciting new range of nursery products in the new year. We secured coverage in Net Mums, Preschool News and more, achieving a reach of over 4m.

Banksy Stunt

For our client Art Of Banksy Exhibition, we announced the addition of a rare street work, that has been unseen to the public for a decade. The team secured 22 pieces of coverage across national, regional and broadcast media with a reach of over 542.4m.

We also activated a stunt in Manchester City Centre, recreating two famous Banksy artworks to promote the upcoming launch at MediaCity. This was quickly shared by Manchester’s Finest gaining over 258k video views. We then launched the exhibition a week later with a press sneak peek, where we enlisted Greggs to serve up ‘Greggsy’ whist The Alchemist mixed cocktails.

Paddington Cafe

We began working with Paddington Cafe London to create and execute their Instagram content and strategy. The team created a style guide and branding strategy for designed content, hosted a photoshoot to capture imagery, and implemented a paid advertising strategy to deliver results on the new channel. We’ve already seen follower growth of over 100% in the three months we’ve partnered with the Cafe - watch this space!

Baby Annabell X Motherkind Podcast

Working with our client Baby Annabell we collaborated with Motherkind to feature in a series of podcasts, discussing a range of parenting topics. This gained a social reach of over 153k and we also secured over 30 pieces of coverage including Huffington Post, The Sun and Yahoo! News with a reach of over 753m.

Spooktacular Skating

We launched Scare Skate Manchester at Cathedral Gardens with the help of one of Manchester’s iconic Halloween monsters. We gained regional coverage across MEN, Time Out and The Manc.

Team News

Some team news to finish the month, with a very well deserved promotion to Senior Social Media Executive for Hope Pickup. We also crowned our stars of the season… Tanisha as Star of the Season, James the Coverage Star and Fifi the Digital star

In November we’ll be focusing on all things Christmas!

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