No two clients are the same, and our approach is always bespoke. When devising a campaign, we take into account the impact our campaign will have on a client’s overall objectives – and it’s not always about press cuttings. Whether it’s to drive traffic to a website, increase brand loyalty or engage with the blogosphere, we deliver targeted, measurable results. Here are some examples of our work.
- Toys, Games & Family
- Festivals, Shows & Events
- Property, Retail, F&B & Trade
- Fashion, Beauty & Lifestyle
- Social Media & Content Creation
- Event Management
- Corporate Storytelling
- Influencer Campaigns
Carousel Spreads a Fierce Message of Empowerment on Social Media for L.O.L. Surprise! 707 Day
We leveraged influencers, celebrities & social media to spread a powerful brand message of fierceness, fearlessness and fabulousness for L.O.L. Surprise!, delivering over 240k video views in the process.
Zapf Creation attends Toy Fair 2023
With Zapf Creation’s anticipated return to Toy Fair - the UK’s largest toy trade show, it was important that the brand’s presence was known and its exciting new products for 2023 could make their mark. Carousel amplified Zapf Creation’s presence both at the event, and to key national and trade press, securing a busy schedule of media 1-1s and interviews.
How Carousel Introduced Arena’s Ice Rinks to Millions
Ahead of their first full roster of events in a post-lockdown world, Arena turned to Carousel to run a hardworking press office for their seasonal ice rink offering, providing winter attractions for the community and international tourist market in locations across the UK.
BISSELL 2022: Generating Widespread Media Coverage and Growing Brand Social Channels
Over the course of several creative press office and influencer campaigns, Carousel were able to drive a significant volume of coverage for BISSELL. A hard-working social media strategy for the brand’s Facebook and Instagram channels also ensured BISSELL reached new social audiences.
Carousel shares expert advice on social media for Baby Annabell x Motherkind collaboration
To drive brand awareness for Baby Annabell, positioning them as the UK’s number one leading nurturing doll brand, we partnered with top parenting podcast, Motherkind, to share expert tips and advice to parents on how doll play can help little ones develop key skills to support them through developmental milestones. The PR and Social teams collaborated to create a truly exceptional campaign that leveraged coverage, reach and engagement.
Carousel launches Little Tikes’ first-ever social media world tour with the new Let’s Go Cozy Coupe range
To create noise around the newly launched Let’s Go Cozy Coupe range, the PR and Social teams collaborated to create an exciting campaign challenging fans to take the vehicles on international adventures, generating coverage, awareness and social media engagements.
Taking Camp Bestival Dorset to a Whole New Level and Breaking a GUINNESS WORLD RECORDS
We Are Family! The Camp Bestival team brought disco fever to Dorset, achieving a GUINNESS WORLD RECORDS for the Largest Disco Dance at the 14th year of Camp Bestival, and further cementing its place as the genuinely eye-popping, mind-expanding, and unforgettable family festi-holiday experience.
Launching BISSELL’s Spring Cleaning Campaign with Queen of Clean, Lynsey Crombie
To drive brand awareness for BISSELL, as the leading floor-clean specialists, we conducted research into the nation’s cleaning habits and enlisted Queen of Clean, Lynsey Crombie, as BISSELL’s research spokesperson to discuss the research findings via a Broadcast Day.
A Night at the Theatre: Launching Moda New York Square in Leeds
To unveil Moda’s latest build-to-rent neighbourhood, New York Square, we offered the media a theatrical first look at the new property, whilst celebrating the development of SOYO (South of York road) as the heart of Leeds’ cultural quarter.
Running a Tight Ship; How We Helped the Entertainer Lead the Conversation on Shipping Delays
In summer 2021, a combination of external factors were brewing to create a supply chain crisis across the world. We worked with our client The Entertainer to lead the conversation and place the brand as the voice of authority on the matter in the run up to key shopping periods.